Shark Tank Behind The Scenes, With Joe Beaudry


Stories from Franchisees & Founders

In this episode we’re with Joe Beaudry, Co-Founder and COO of Urban Float, to talk about the recent deal he secured on Shark Tank, and the steps it took to get his company there.Joe gets detailed sharing about the preparation that went into his appearance on Shark Tank (Season 10, Episode 17), and has us crying with laughter about his first experience floating in a sensory-controlled tank…at a complete stranger’s house…naked…How Joe started and grew Urban Float through organic expansion, franchising, and eventually a Shark Tank deal, provides valuable insights for any entrepreneur. So join us in one of our most fun episodes yet, with Joe Beaudry.



In this episode we talk about:

  • Leaving the “security” of a corporate job

  • Why franchising is the best way to scale

  • How good distractions can pay off

  • Betting on yourself

  • Subscription based business models

  • Overcoming customers’ barriers to entry

  • What happens on Shark Tank after the handshake

  • Why visibility is the best marketing tool

What we mention:

  • Urban Float

  • Entrepreneur Magazine

  • Shark Tank

  • Mark Cuban

  • Kevin O’Leary

  • Matt Higgins


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Float your cares away in a pod of silence and darkness - KING 5 Evening

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A local company tries to sink or float on Shark Tank